Designer | Strategist
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GrowingUpNYC

NYC's resource for parents and caregivers of children ages newborn to age 12. A resource that is being expanded to be a resource for youth ages 13 - 24.

Growing Up NYC | Service Design

Growing Up NYC | Service Design

Growing Up NYC is New York City's resource for parents and caregivers of children ages newborn to age 12.

I worked with the NYC's Mayor's Office of Opportunity's design and product team to help it become a web resource for teens and young adults.

Services | User Research

Services | User Research

Our team worked with youth ages 14 - 24+ to talk about what growing up means and what resources are needed.

Services | Prototyping

Services | Prototyping

Based on user research and our scope of work project brief, I sketched lo-fidelity mockups.

Prototyping & User Testing

Prototyping & User Testing

After gathering feedback, I reworked the sketches and created clickable prototypes that our team user tested with.

These prototypes validated many of our findings and led to content improvements.

These assets were handed to Blue State Digital for further testing, refining and implementation.